Tuesday 9 December 2008

Analysis of front cover- Vibe




Vibe magazine is an R&B and Hip-hop magazine. From the issues and articles highlighted on the cover of the magazine I can see that their promoting summer music and countries to travel to. The target audience of this magazine is 16+ males their interests can include music, girls and travelling. The central image is very seductive and the magazine is using a direct mode of address which suggests that Beyonce wants a close and intimate relationship with the reader. Beyonce is in the front cover as she is very popular and she is considered a sex symbol therefore she is used to sell the magazine. The anchorage text says she ‘strips down’ which make the reader think that if they buy the magazine they will see her with fewer clothes on. This implies that the artist is opening up to the reader. The overall message the artist is giving is ‘I want you’ to the reader. The magazine different cultures of music as there genres are R&B and Hip-hop; these types of genres are very popular and therefore herd by people all over the world. I think there aren’t any specific buzz words but it does say ’10+ pages of …’ which does make the reader think the magazine is value for money as they have a lot offer. The design of the title block is quiet sexy as it is in red which represents romance and lust. This tells you that this magazine has sexy images inside. The title of the magazine ‘vibe’ tells me that the readership is interested in music with rhythm, its image is provocative and sexy and the style of magazine is close to that of magazines for men which contain sexy girls ect. The puffs of the magazine show me that the type of audience the magazine expects to get are men as they say that ‘Beyonce strips down’ and also people interested in travelling as it says ‘all city summer guide’. The colours used are black, white and red. They are attractive and also create a provocative and lustful feel to it. The magazine uses lots of artists names, 10+ pages of Beyonce stripped and download links to attract its readers.

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